111 HITS

The Ether was brought on by Motive Creative to launch Foxtel Australia’s newest network: 111 HITS (pronounced “triple one”).
The cable channel broadcasts the greatest television hits of the 80’s, 90’s and today. The Ether built a brand from the ground up that plays off the triptych concept. Beginning with the logo design, The Ether created all on air branding and animation packages, including traditional print and outdoor media.

ADDITIONAL FRAMES